Vintage & Novelty Denim Trending For Fall 2015

For fall 2015, there is a resurgence in denim, the all-American fashion staple. Novelty jeans, new silhouettes and denim-related, casual dressing are refreshingly new again. I call this fashion trend “American Vintage”.

We never quite fall out of love with denim. After several years of down-trending due to the growth of athleisure, jean sales are starting to perk up again. Surely women will not drop their comfy activewear bottoms for good, however. They have become staples in and out of the gym, with fashion brands offering a wide range of comfortable knit and woven gym pants, way beyond basic yoga pants and leggings.

Also, polyester/spandex pants are practically indestructible, but women’s wardrobes may be reaching critical mass with these long-lasting pants, just as they were with high-quality, premium denim jeans.

Flares, ripped, handcrafted and vintage denim looks are trending for fall 2015.

Flares, ripped, handcrafted and vintage denim looks are trending for fall 2015.

The return of the flare bottom and higher-rise waists, as well as novelty handcrafted, patchworked, ripped, distressed and embellished denim, is giving women new reasons to buy jeans again, after years of skinny jean dominance. I particularly like jeans from Frame, Rag and Bone, RtA Denim and Current Elliott. Flares will gain steam going into 2016.

Look for easy tees, plaid shirts, romantic tops, chambray and denim shirts. Retro vulcanized sneakers and high-tops complement the vintage vibe. The palette is a classic range of washed blues, khaki and whites.

Dix&Pond is the blog of Dix & Pond Consulting, Boston-based, product development, creative, branding, business consulting and executive coaching for apparel, footwear, home & consumer products companies and retail analysts. Follow me to get the latest posts

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Hot Shots – Warm Up to Summer 2015

Warm up to the sexy, sultry colors of spring/summer 2015 in endless shades of coral, pink, orange and red. These uber-feminine shades make scene stealers out of life’s understudies. This fashion trend is what impulse purchases and standing o’s are made of.

Warm colors are trending for spring/summer 2015.

Warm colors are trending for spring/summer 2015.

Hot shots of color take center stage on dresses, tops, jeans, active, swimwear, lingerie, shoes, sandals, handbags and accessories. They look especially modern paired in tonal combinations, accented with white or light neutral browns, to avoid an epic sugar rush.

Most notable shades are impatien coral, ripe tomato, begonia, juicy pink and blush. Expect this salable color trend to do an encore in 2016 apparel and footwear collections.

Dix&Pond is the blog of Dix & Pond Consulting Creative and strategic consulting for retail, wholesale apparel, footwear, consumer products and branding agencies. Follow me to get the latest posts

Blue Color Worker Spring/Summer 2015

Looking at 25″ of snow outside, I’m big-time craving the blue skies of spring and summer 2015. One consolation is that we will be seeing a lot of blue in fashion over the next few months. The “Blue Color Worker” is the backbone of America in deepest navy, Air Force blue, royal, periwinkle, tender baby and blue tint.

The perennial favorite color will be front and center in fashion on everything from handbags, tops, sweaters, dresses, jeans, outerwear, active apparel, accessories, swimwear, shoes, etc. There will be a range of denim washes from light to very dark as well as solid dyed twills.

As MVP of the color spectrum, it can morph sharply nautical, softly sensual or boho seventies. Versatile blue is a power player, the king of casual and an intoxicating pastel.

Pair blues tonally or use navy as a neutral foil against bright primaries, such as navy and citrusy yellow. Navy with tinted pastels are chic and sexy. Combine the spectrum of blues with shades of grey, khaki or optic white.

Blue is the hardest working color family for spring/summer 2015.

Blue is the hardest working color family for spring/summer 2015.

For color seasonal color forecasts, see COLORSCOOP.

 Dix&Pond is the blog of Dix & Pond Consulting Creative and strategic consulting for retail, wholesale apparel, footwear, consumer products and branding agencies. Follow me to get the latest posts

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